Lucky retailers win big at the Medimix winter dhamaka. Medimix, the iconic ayurvedic brand from Cholayil Pvt. Ltd. engaged retailers with some fun games and encouraged them to win big this festive season through their ‘Winter Dhamaka – Guess & Win’ competition, across major cities.
Medimix had launched the competition to encourage retailers to stock personal care products for the upcoming winter season and thereby also win exciting gifts. The ‘Guess & Win’ competition started off with a Medimix branded van supplied with the wide variety of Medimix products ranging from natural glycerine soap, sandal soap, anti-pimple facewash going around prominent cities such as Pune, Ahmedabad, Goa, Bhopal, Nagpur, Indore etc.; and the retailers had to guess the number of products in the Car on the display.
This gave retailers an opportunity to unwind and channel their creative skills to predict the number of products on display. The mega prize for this competition is Honda Amaze car and Hyundai i20 car.
Mr. Ashish Ohlyan, Vice President- Sales and Marketing at Cholayil Private Ltd, said, “We are receiving immense support for our brand from our retailers across various cities and thus wanted to thank them. Also, with the markets opening post the pandemic restriction along with increasing demand for the ayurvedic personal care products, our retailers have been showing great confidence for the upcoming period. We are glad that we could execute this fun activity to set the mood right for a great season.”
The trade activation will continue till January 2022 and retailers stand a chance to win irresistible prizes including Honda Amaze, Hyundai i20, motorcycle, fridge, microwave, TV, mobile, gold voucher, etc.